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Weya Beauty

  • Branding
  • Packaging

2025

Weya logotype on sand

Branding and packaging design for Weya, a Scandinavian beauty brand offering haircare products crafted with natural ingredients. Simple and accessible products for waves and curls — Weya is untangling curly haircare.

Scandinavian simplicity combined with the playfulness of the wave.

Scandinavian simplicity combined with the playfulness of the wave.

Hair oil flask
The wave graphic is designed to resemble the letter W when viewed from the front.

The wave graphic is designed to resemble the letter W when viewed from the front.

Top of packaging with symbol.
Symmetrical symbol as a subtle detail on packaging.
Two zoomed in packaging next to each other.
The soft logotype is balanced by a more structured, geometric typeface.

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